Jeanetics

Partner: H&M and Worn Again
Type of work: Service Desig
Time: 2nd March - 11th March 2016
Team: Zoey, Kelly Price, and Victoria Koo
My Role: Researcher, Workshop facilitator, Ideations, Graphic Design

With the growth of fast fashion and increases on textile waste, there needs urgent need to solve the problem. By the support of ‘Worn Again’ and ‘H&M’. We created a service that might able to help solve this problem.

JEANETICS is a new service in H&M to help create a Jean Community. This is a Jean loving community where people can re-modify, re-sell and trade JEANETICS Jeans. Thanks to the technology from Worn Again, it is able to create unique jeans from just adding panels and design them, to make it the unique design where no one else have. While preventing to throw and re-purchase new jeans.